If you don't regularly access the Internet from your mobile phone, you probably know plenty of people who do. With more SMART (web-enabled) phones in use across North America, this trend will continue to grow - which is great news for Valpak.com and its advertisers because we are seeing increased traffic to Valpak.com through mobile devices.

While consumers have always been able to access Valpak.com through their SMART phones, some recent enhancements to the mobile interface have made it even easier to use. Media sources have picked up on this great opportunity, resulting in some exciting news coverage promoting Valpak.com. This is great news for Valpak of Greater San Diego advertisers who will experience increased visibility for their business thanks to more awareness in the marketplace and additional ways to access their Valpak.com offers.

Martha Stewart and Valpak have joined forces for the to promote the "Martha's Cooking School Sweepstakes."

Some of the great prizes are: a trip to New York City to see "The Martha Stewart Show" and attend the first day of our Cooking School series, a $250 gift card from Macy's, a complete collection of cookware and cooks' tools from the Martha Stewart Collection at Macy's and Martha's newest book, "Martha Stewart's Cooking School."

In addition to promoting the entry form in the Valpak envelope on her show, she is promoting the sweepatakes and the blue envelope in her popular blog:

Recently, on my TV show, I introduced the "Martha's Cooking School Sweepstakes," which you can enter at marthastewart.com/cookingschool. Valpak is helping to spread the word about this sweepstakes by mailing 43 million blue Valpak envelopes all across the country. Spin the Wheel of Good Things! You can win instantly! Too bad they're not allowing me to play –- I love a good sweepstakes!

The sweepstakes promotion with Martha Stewart is a win for Valpak advertisers. Valpak households are 20% more likely to watch The Martha Stewart Show than the average U.S. household according to Simmons Market Research. That's why we know the Valpak audience will be watching Martha - making our product relevant to our consumers.

Valpak is partnering with HGTV, the number 1 cable network for home and garden, to promote the new season of Design Star. By advertising in Valpak, your business can benefit by being a part of this special promotion. Valpak will receive national exposure through promotional spots airing daily on HGTV.

Design Star and the HGTV network are highly favored among upscale female consumers. Think of the added exposure you’ll receive when millions of HGTV viewers look to Valpak and Valpak.com for a chance to win  $5,000  for a room makeover compliments of HGTV.

Make sure you are advertising in The Blue Envelope and on Valpak.com® – and take advantage of incredible exposure that Valpak always delivers.

To celebrate the release of Twentieth Century Fox’s animated feature film event, “Dr. Seuss’ Horton Hears a Who!” Valpak and IHOP Restaurants have teamed up to deliver a delicious deal to consumers.

Starting this week, more than 43 million U.S. households will begin receiving Valpak envelopes promoting this highly anticipated movie from Fox and announcing this unique national promotion.

The familiar blue envelopes of savings will provide Valpak consumers with a variety of prizes, such as:

• Sweepstakes Grand Prize: Consumers can register to win “IHOP Family Dinner for a Year” on Valpak.com.  Two lucky winners will each receive 52 IHOP gift cards at $50 each (total value $2,600).
• Instant Win: 1,000 consumers will receive a $25 “IHOP Be My Guest” gift certificate randomly inserted inside Valpak envelopes that can be redeemed at nearly 1,400 IHOP locations across the country.

Click to read more ...

On Saturday, January 28, presidential candidate and former Massachusetts Governor Mitt Romney visited the Valpak Manufacturing Center in St. Petersburg, FL.

CNN covered the event live, broadcasting from the VMC. The event was also attended by a variety of national and local news media and about 130 Valpak employees and guests. Romney and members of the press took a tour of the VMC and then convened in the community room where the candidate gave his remarks.

Following the event, video footage and photos of the candidate, Valpak executives and the VMC appeared in many other news outlets, including ABC, Good Morning America, newspapers and local television stations across the country.

Click to read more ...